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Marketing Coordinator

Position: Marketing Coordinator- Residential Office     Location: Southeast Region Office

Reports To: Branch Sales Manager                              *Travel Between Local Offices Required

Summary:

The Marketing Coordinator works closely with the Sales Manager to focus on certain agent and branch functions in order to provide necessary support to the agents and branch to create a more effective and efficient branch operation.

Note there will be an Marketing Coordinator dedicated to one branch only, or to multiple branches

Essential Job Function:

For Agents:

  • Post Cards: 
    • Mail Open House post cards for all agents hosting an open house
    • Mail Just Listed, Just Sold & New Neighbor post cards for agents who earn “extra” ones
    • Assist in brainstorming ideas for other marketing post cards (design & messaging)

       
  • Help agents set up their profile and websites via Web Admin 
    • Set up new profiles and web pages
    • Help agents update & upgrade their profiles and web pages

       
  • Help the agents market themselves
    • Post listings and awards/recognition on their social media sites
    • Teach them how to use social media to help market themselves and their clients
    • Help design Facebook advertising and “boosts” to special posts

       
  • Assist the agents with mailings and marketing collateral
    • Help with mail merges
    • Help create flyers and brochures
    • Help brainstorm new ideas for their new business

 

  • Schedule, promote and support agents individually and in group settings on the Howard Hanna Mar/Tech tools with a goal of increasing adoption and efficiency



 

Additional Responsibilities As Needed:

  • Onboarding new and experienced agents
  • Process paperwork for agent departures and transfers
  • Maintain all office purchasing/supplies
  • Maintain all branch workrooms, supplies and equipment, including building maintenance supplies, directional signs, office supplies, warehouse stock items, copier/printer toner
  • Manage branch floor duty/opportunity schedules
  • Assist sales managers with recruiting packages
  • Provide assistance to agents with copiers, computers, and phones – assisting IT department as needed
  • Troubleshoot agent ordering
  • Submit appropriate Help Desk Tickets to receive tech support/troubleshooting for office equipment
  • Assist sales manager with office social media posts including Facebook and Instagram
  • New agent training including business systems/technology, paperwork procedures
  • Sales meetings agendas
  • Process outgoing mail and distribute incoming mail
  • Other various administrative agent training and or support to sales managers with RVP approval

Transaction Support As Needed:

  • Process earnest money and commission check deposits
  • Co-ordinate and process files in conjunction with the office administrative team

Qualifications:

  • Associates degree or 3-5 years branch operations preferred
  • Proven ability to work well with a varied group of individuals while maintaining a positive and professional manner with all levels of management, agents and staff in person and in writing
  • Ability to communicate in a clear, concise and professional manner with all levels of management, agents and staff both in person and in writing
  • Proficiency in Microsoft 365
  • Proficiency in managing social media platforms including Facebook and Instagram
  • Ability to train one on one or in small group settings
  • High organizational skills in managing multiple projects simultaneously 
  • Ability to adjust direction when situation warrants
  • Work independently without regular direct supervision
  • Ability to multi-task and organize such that tasks are completed in an efficient and timely manner